I don't know why are saying that but the author should imperatively
find out a designer! he is decreasing the website potential with the
current design. And you could really make great business.
Not convinced ? take a look at designs here: http://happycodr.com/
they're all rails projects, may some of them are business class web
app, but you can get ideas and improve greatly the site's graphics.
One advice: think simple.
phone: Under request